Amazon has finally taken the wraps off its AI-enhanced version of Alexa, called Alexa Plus. The new version of Alexa is powered by a mixture of LLMs and integrations that reach across news partners ...

Amazon had a lot to share at its big fall hardware event, from new Echos and Kindles to upgraded TVs and Ring cameras. And the big thread running across most of it was the AI-powered Alexa Plus. On ...

After lots (and lots) of boring rambling about generative AI from Amazon CEO Andy Jassy at Wednesday's event, Panay took the mic to start sharing the actual news. Alexa+ is the name of the company's ...

Editorial Note: Talk Android may contain affiliate links on some articles. If you make a purchase through these links, we will earn a commission at no extra cost to you. Learn more. The tech giant's ...

Alexa+ signage during an unveiling event in New York, US, on Wednesday, Feb. 26, 2025. Amazon has rebooted Alexa with artificial intelligence, marking the biggest overhaul of the voice-activated ...

Update Feb 25: Our Amazon Alexa event live blog is up and running. Follow along for the last-minute rumors and latest news. It's been a minute, but Amazon is holding an event this Wednesday, February ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Amazon Prime Day 2026 will run from 12:01 a.m. PDT on ...

For me, one of the most surprising things at Amazon’s lavish Alexa+ event earlier this week was what didn’t happen. A little backstory: Amazon traditionally trots out its latest devices, including ...

CNET got hands-on with the products Amazon unveiled ahead of next week's Prime Big Deal Days sale, from new Fire TV tech with Alexa Plus to the next generation of Echo speakers. Tyler has worked on, ...

A flyer for the Ballard Makers Market & Bar Hop, spotted on a Seattle street pole — an example of the real-world data I’ve been feeding into Amazon’s Alexa+ assistant. (GeekWire Photo / Todd Bishop) ...