Zumba®, the world's largest dance-fitness program, today announced the launch of "Your Song Is On. The World Can Wait." A strategic global campaign designed to reframe New Year fitness through the ...

NEW YORK --Hit-making producer Timbaland is used to people dancing to his beats at nightclubs, and now fans will get a chance to move to music he specifically designed for working out through a new ...

ORLANDO, Fla. – The popular Latin dance-based exercise program, Zumba, didn't just add a great alternative to the fitness industry, but is also re-energizing the music industry. Zumba, is creating new ...

ORLANDO, Fla. - Zumba instructors worldwide are not only using a Latin-heavy song lineup in their classes but also creating fans for artists such as Don Omar, Daddy Yankee and Pitbull. Omar's Zumba ...

This year has been one full of hot songs released by our favorite Latinx artists. Don't even get us started on Luis Fonsi and Daddy Yankee's "Despacito" breaking every record or Jennifer Lopez ...

If it wasn’t for the movie “Grease,” a dot-com failure, a mother’s advice, nearly running out of money, a key change in a business model and a boost by the celebrity Pitbull and his pals, one of the ...

Feeling It: Zumba instructors are both the primary customers and the core product of Zumba Fitness. Some 8,000 of them paid at least $399 each to attend an instructors’ convention in Orlando in August ...

Strong by Zumba is not a dance class, it’s a high-intensity exercise routine that is unlike anything Zumba Fitness has ever offered. The company‘s first entirely new workout program debuted just one ...