Samsung Family Hub refrigerator ads, Jeep dashboard messages and Windows 11 lock screen promotions are turning paid devices ...
Attribution isn’t all it’s cracked up to be. Just ask Cimin Ahmadi Cohen, founder and CEO of Idea Peddler, a full-service ...
Google Ads adds AI disclosure labels for third-party creative. Learn how the new transparency requirements affect advertisers and campaign workflows.
Enabling integration of purchase data from approximately 28 million 7-Eleven App members on the DSP TOKYO, July 14, 2026 /PRNewswire/ -- The Trade Desk (Nasdaq: TTD), a global leader in advertising ...
Google is rolling out a transparency update to its My Ad Center panel with labels to show if an advertisement was created or ...
Improve Microsoft Advertising performance with stronger AI signals, measurement, creative, and campaign structure.
Lansing — An ad targeting a candidate for the U.S. House is prompting new questions about state limits on the use of generative artificial intelligence in political ads, with the Michigan Bureau of ...
Google Ads is updating how bidding strategies are labeled. Specifically, Target CPA and Target ROAS will show as standalone bidding strategy options, separating them from the "Maximize conversions" ...
iHeartMedia is taking a direct run at the measurement gap between terrestrial radio and digital ad buying with AudioGraph, a targeting and attribution platform from Triton Digital that connects ...
Traditional text-based ad targeting will always have its place. But in an ad marketplace run by AI agents, it may need to be replaced as the primary method of aiming ads. Imagine, instead of having to ...
Sen. Susan Collins’s (R-ME) campaign and allied Republican groups launched a series of television ads this week targeting Democratic Senate nominee Graham Platner, signaling that his past comments and ...
Harley-Davidson dealers are accusing rival Indian Motorcycle of engaging in “attack-based marketing” after the company posted an advertisement mocking CEO Artie Starrs — a move that has fueled ...