Tripadvisor Inc (TRIP) plans to merge its core brand and Viator business, leading to “substantial” layoffs in its engineering staff, Skift reported Tuesday. The company has been facing pressure from ...

Tripadvisor's Viator has long been one of the largest online travel agencies for tours and activities. But to juice its revenue, it began letting tour operators spend more for better placement in ...

Tripadvisor is feeling the heat from activist investor Starboard Value. The merging of Brand Tripadvisor and Viator's operations should enable Tripadvisor to wrangle some cost efficiencies.

Viator is the star performer in the Tripadvisor portfolio, and after trying for a time to focus on the Tripadvisor experiences brand instead, it might be time that CEO Matt Goldberg went all in on the ...

Viator says Banff bookings have grown 87%. Photo Credit: Aqnus Febriyant/Shutterstock Travelers this year want outdoors activities, immersive experiences and musical performances when they visit a new ...

From simple walking tours to extreme adrenaline adventures, Viator delivers booking tours and activities to travelers around the world. The brand, owned by TripAdvisor, makes it easy to search for the ...